Posted on October 20, 2009 by seatofpantslibrarian
Monday, October 19, 8:30 – 10:00
Mary Rose Quinn, director of Stevens Memorial Library in North Andover, MA and Ron Van Winkle, Town Manager for West Hartford, CT discuss the hard decisions that have to be made in times of economic strife and share ideas on how we can look down the road and plan for [...]
Filed under: nela2009 | Tagged: advocacy, budget, budget planning, long range planning, marketing, Monday | Leave a Comment »
Posted on October 21, 2008 by canaanlibrarian
Discussion group ffacilitated by Cheryl Bryan from Southeast Massachusetts Library System beginning with introduction of the PLA advocacy toolkit. The toolkit is a road map to present your library effectively to your community. There is a difference between public relations, advocacy and marketing. Marketing involves a transaction-such as increase circulation. Public relations is networking. Advocacy is getting the vote out.
Who needs [...]
Filed under: nela2008 | Tagged: advocacy, PLA Toolkit | Leave a Comment »
Posted on October 15, 2007 by jillgraboski
We all know the field of librarianship is evolving. New technology, perspectives, information needs, media formats etc. greet us around every corner. I personally believe that this is what makes our field exciting – it is not stagnant and because we constantly try to keep up with the world around us – it can’t be. [...]
Filed under: nela2007 | Tagged: administrators, advocacy, communication, conflict, management, nela2007 | Leave a Comment »